I Was Supposed To Share My Diet Coke With IbrahimPosted: July 30, 2014 | |
Today, I dropped by one of my favorite pizza joints for lunch. Pizza is one of my most important food groups. It serves as the pinnacle of my personal food pyramid. I grabbed a bottle of Diet Coke to go along with my two slices of cheesy goodness.
It was there, in the pizza joint, I realized that I had a Coke problem.
I Have A (Diet) Coke Problem
And so I sat there, enjoying my pizza and contemplating the words on the side of my Diet Coke bottle – “Share a Diet Coke With Ibrahim”. I’ve seen these “Share A Coke” messages a lot on Coke products this summer; the promotion just seems weird. As a result, I’ve tended to reach for Pepsi. Unfortunately, this particular pizza place didn’t offer that option.
So there I sat, with a Diet Coke problem.
It wasn’t going to be easy to get this task done. I contacted several friends who lived near the restaurant, hoping that knew a thirsty guy named Ibrahim that they could get in touch with. They were sympathetic. I didn’t need sympathy, I needed Ibrahim.
Frustrated, I waited. “Maybe Coke has a larger plan”, I thought, “be patient, a multinational corporation has never let you down before”. I finished my pizza, then second guessed myself. How could I be sure that Ibrahim wouldn’t be as hungry as he was thirsty when he arrived? Why had I been so greedy?
Two and a half hours later, I was still waiting for Ibrahim. My mind wandered; what would it be like when he arrived?
The Plan That Could Have Been
I imagined the front door of the restaurant opening and a parched gentleman staggering in. I’d look at him and say “Ibrahim, is that you?” He’d give me a confused look and I’d say “salaam” and offer him half of a Diet Coke. Powerfully thirsty and grateful for my peaceful gesture, Ibrahim would chug the beverage and thank me profusely. It would be the moment that started the Middle East on the path to permanent peace, even though I don’t have a dog in that fight.
But that never happened. I reached my patience’s limit, drank Ibrahim’s half of my Diet Coke and tossed the bottle in to the recycling bin. If the intent that I was to be the one that put the world on the path to true peace, I apologize to Ibrahim and the rest of you.
How You Can Help Someone With A Coke Problem
Of course, if I hadn’t handled the Ibrahim situation the way I did, I might still be sitting in that restaurant.
That thought made me realize that now, as I write this, people all over are missing important events because they are waiting around for the person named on their Coke bottle. Right now, someone is missing a job interview because Louise never showed up to collect her share of a cola. Someone else is late for work; they’re still looking for Don to give him a little something to drink.
Productivity and social interaction is suffering because of an awkward drink company promotion that I don’t quite understand.
I don’t get it, but I do know how I’m going to react and I want you to do the same. I’m going to look for people drinking Coca-Cola from bottles with my name on it. I’ll walk up and take a big drink from their bottle. When they object, I’ll say “hi, I’m Len*, thanks for the drink. You can go now”. Then I’ll walk away.
Trust me on this. Folks will be grateful when you share their drinks. They’re waiting for you to do it and you’ll free up a lot of time for them when you do.
* Oh my God, I used my name on the blog!